Indústrias Criativas e Empreendedorismo Criativo: Uma Análise Bibliométrica

Herlane Chaves Paz, Ana Maria Vicente da Silva, Francisco Dennes Rocha Pereira, Geymeesson Brito da Silva

Resumo


O estudo tem como objetivo o mapeamento e a caracterização da produção científica acerca do “Creative Industries” AND “Creative Entrepreneurship”. O procedimento adotado foi o bibliométrico, no qual se utilizou a plataforma Web of Science para a busca dos artigos, e foram encontrados 36 documentos, que, após os procedimentos de filtragem, resultaram em 23 documentos. Os softwares Excel e VOSviewer deram suporte aos procedimentos de análise. Os resultados demonstraram que mesmo diante da relevância do assunto “Creative Industries” AND “Creative Entrepreneurship”, uma quantidade muito pequena foi encontrada, dada a emergência de estudos sobre essa temática. Os estudos são concentrados em 10 países, sendo a Indonésia e a Romênia os mais produtivos e Portugal os com artigos mais citados. Por fim, concluiu-se quatro componentes principais sobre o mapeamento de estudos sobre as indústrias criativas e o empreendedorismo criativo: Novas tecnologias nas indústrias criativas, educação empreendedora criativa, diferenças e semelhanças de Indústria e Cultura Criativa-ICC, e tipos e comportamentos empreendedores.


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